Elevate Your Brand.
A key element to promoting your brand in 2026 is a high quality, consistent, and targeted video strategy that reaches potential clients and engages your existing customer-base. Professional video production with Exit Right Productions allows your audience to connect with your business outside of the check-out window, leading to increase customer return rates.
Our Methodology
Many Atlanta small businesses create a single “promo” video in the hope that it covers everything, but one video can’t do it all. To connect with your audience, build trust, and stand out, you need a set of videos that work together to tell your story and sell your business.
The Awareness Video
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Your Awareness Video is your digital handshake. It’s often the first time someone meets your brand, so it needs to grab attention instantly.
Your Awareness Video should tell us:
Who you are
What you do
Why it matters
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This video performs best when it is short (30–90 seconds) and purpose-driven. Use it on:
Your website homepage or landing page
Social ads (YouTube, Instagram, LinkedIn)
Sales meetings or event intros
The Social Series
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Once people know you, stay in their feed and on their mind. That’s where Social Videos shine.
Short, conversational clips for Instagram Reels, LinkedIn, or YouTube Shorts keep your audience engaged between major campaigns.
Client stories or testimonials from local projects
Day-in-the-life clips from your Atlanta team
Quick industry tips or insights
Behind-the-scenes moments from on-site shoots
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By using a mix of crafted, professional content and user-generated content, you foster authentic connections with your audience. Use these videos on:
Your social media feeds
As boosted posts on Instagram, Facebook, and TikTok
The Brand Story Film
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This is your anchor piece — the heart of your brand’s visual identity.
The About Us film dives deeper by sharing:
Why you started
What drives your team
How you impact your clients and community
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Typically 2–3 minutes long, your Brand Story Film is perfect your:
About page
Client Proposals
Company YouTube channel.
Include interviews & client testimonials to add to your booking page to increase conversion!
Reach Your Audience.
Over half of the US population engaged with ads run on major social platforms in 2024. YouTube, TikTok, and Instagram are video-first platforms that prioritize and promote video content more often than other forms of media. Develop your strategy; reach your audience.
Let’s talk about how Exit Right Productions can help develop and execute your video strategy.